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Less is More

It is true that throughout the years we have come across to many artists and designers, who would embrace and glorify simplicity and minimalism. William Shakespeare had said that “sometimes, less is more”, while Leonardo Da Vinci believed that “simplicity is the ultimate sophistication”. In the meantime Coco Chanel had been saying for years that “simplicity is the key note of all true elegance”.  And the truth is that sometimes, truly less is more. In diamonds, this theory can also be applied. 

A diamond choker for instance, although it may look so thin, simple and fragile, in the same time when worn with a white top or shirt, it can look so powerful. Don’t you agree?

dan

18K white gold diamond chokers with brilliant diamonds

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the tennis bracelet

The meet tennis bracelet.
Following the Sunday tennis match between the two legends, Roger Federer and Rafael Nadal..
we thought it would be a perfect occasion to introduce some of our finest…tennis bracelets.

They are thin, super stylish pieces of wrist jewelry that feature a symmetrical pattern of diamonds.


The name Tennis Bracelet is related back to when Chris Evert, a professional tennis player from 1972 to 1989, lost her designer diamond bracelet during a match at US Open.
The clasp that was on her diamond bracelet snapped,
fell off and she asked the game officials to pause the tennis match until her jewelry could be found.
From that day, the line diamond bracelet has been called the tennis bracelet.
Many tennis stars such as Serena Williams continue to wear one.

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The Raj pink diamond

Hello pink.
The Raj diamond is the largest fancy intense pink diamond at 37.30 carats.
And the rarest as they are only a 0.02% of all discovered diamond gems.
According to GIA, color intense gems drive a higher value.
This beauty was unveiled just now in London
and will be auctioned in Geneva on November 15 through the
Magnificent Jewels and Noble Jewels sale at Sothebys.

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danelian diamond world!

Our headquarters have been in the centre of Athens
since 1975!

We cherish our in-house environment as much as we cherish our values.
Creating the perfect atmosphere to really find your one true ..love.

It is and will remain a familly owned exclusive diamond brand
business invloving all members of the family, including founder Christos Danelian.